vision is the art of seeing the invisible and creating a future yet unseen.
My digital journey began in the ’80s with an 8-bit computer, evolving into a multi-faceted design career spanning over two decades. My expertise lies in motion graphics, branding, and various digital services. This includes crafting accessible PDFs, developing web content and solutions, managing platforms and user experiences, and designing audio environments for videos and interactive media. I ensure all my print projects align with WCAG 2.0 standards, engaging users across various sensory levels.
I’ve worked in digital creative agencies, TV commercials, an NGO (Non-government organisation), a NSW state government agency, and a national government agency. A significant experience was in the Aboriginal health sector, deeply influencing my cultural approach to design.
I embrace AI and advanced tools to innovate and merge art with technology. My extensive experience drives my commitment to creating designs that are visually striking, culturally respectful, and universally accessible.
Dream
Plan
Create
graphic design proficiency
document accessibility expertise
branding consistency & identity expertise
content management & templating expertise
Tina Masumi Edwards
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icare NSW
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